Don’t get me wrong…VSP is an amazing business model…but!
From a pure business perspective, VSP is a genius company and the acquisition of Marchon makes all the sense in the world. The purchase allows them to compete with Luxottica head-to-head. What other company in any industry has a captive relationship with 55 million consumers (1 in 6 Americans) who are "forced" to purchase their products and […]