Cleinman Connect Podcast

SUCCESSFUL OPTOMETRY PRACTICE STRATEGIES FOR EFFICIENCY, PATIENT VOLUME, AND FINANCIAL OPTIMIZATION

Practice Administrator Sherri Kelly of Crystal Vision Clinic in Crystal, MN discusses how she and the Practice Owner, Dr. Chase Endres approached growing revenue by enhancing practice efficiencies and broadening their team’s financial literacy while maintaining exceptional patient care.

EXCEPTIONAL ELDERLY PATIENT CARE MEETS OPTIMAL OPTOMETRY PRACTICE EFFICIENCY

Dr. Dori Carlson, owner and optometrist at Heartland Eye Care, P.C. in North Dakota talks about the unique challenges and rewards of providing eyecare to elderly patients and shares strategies for optimizing optometry practice efficiency.

LEADERSHIP DEVELOPMENT FOR OPTOMETRY PRACTICE OD/OWNERS

Dr. Dwight Barnes, co-owner and optometrist at Cary Family Eye Care in Cary, North Carolina shares his leadership journey and the important lessons he learned. Listen in to hone your leadership skills.

MASTERING DRY EYE TREATMENT: SUCCESS WITH IPL AND RF IN OPTOMETRY

Dr. Melanie Weiss, owner and optometrist at Weiss Eyecare Clinic in Watertown, SD reveals her in-depth strategies for establishing a successful dry eye clinic utilizing Intense Pulse Light (IPL) and Radio Frequency (RF) treatments. Learn the secrets to success!

CREATING YOUR OPTOMETRY DREAM TEAM: ESSENTIAL HIRING AND ONBOARDING TIPS

Listen in as Cleinman Performance Partners’ Senior Director of Client Solutions, Amanda Van Voris weighs in on best practices for finding, interviewing, hiring, and onboarding the right people to join your private optometry practice team. This episode is filled with proven success methods.

THE TOP 5 MOST COMMON LEGAL ISSUES FOR PRIVATE OPTOMETRY PRACTICE OWNERS

Michelle Devito Marinello, Attorney, and Partner at Whiteman Osterman & Hanna LLP has assisted her fair share of private optometry practice doctors/owners who need help with legal matters. This episode focuses on the top 5 most common legal issues Practice Owners face and how to avoid legal troubles.

SUCCESSION PLANNING FOR PRIVATE OPTOMETRY PRACTICE SUCCESS

Join us as Dr. Billy McMillin of McMillin Eyecare in Kingsport, TN, shares his journey from Associate Doctor to partner, and ultimately, owner of his own practice. He offers valuable strategies and insights into succession planning to help ensure a seamless transition for any practice.

PROVEN STRATEGIES FOR GROWING SECOND PAIR OF EYEWEAR SALES

Our guest, optometry practice co-owner, manager, and veteran optician, Kari Whitehorne, in Ottawa, Ontario, Canada, shares her tried-and-true strategies that lead to second and multiple pairs of eyewear sales. You’ll walk away with real solutions to put into action right away!

ADDING AESTHETIC SERVICES TO GROW YOUR OPTOMETRY PRACTICE

Listen for exclusive tips as Dr. Dora Adamopoulos, President and Founder of Eye2Eye Optometry Corner and SomaSou MedSpa in Alexandria, VA details how she developed a very successful business featuring aesthetic services to enhance her private optometry practice.

MAXIMIZING OPTOMETRY PRACTICE REVENUE WITH FRAME AND LENS SALES REPS

Listen for great tips to improve your private optometry practice revenue! Guest Heidi Cass, operations manager for a two-location practice, Reed Optical in NH, reveals her successful methods for getting the most for a practice from frame and lens sales representatives.

LEVERAGING LUXURY RETAIL FOR OPTOMETRY PRACTICE GROWTH

Listen for great tips on incorporating luxury eyewear into an optometry practice from Dr. Joelle Zagury in Ottawa, Ontario, Canada. She’ll share how she reached her luxury retail success quickly and how other practices can too.

REVITALIZING WORK CULTURE FOR BUSINESS SUCCESS

In this episode, Dr. Robert Goerss and his manager, Josh Lefholz, from Tomasino Goerss Vision Source in O’Fallon, MO, share their journey of overcoming a staffing crisis and rebuilding their eyecare practice culture from the ground up.

THE PATH TO EXITING VISION PLANS AND EYECARE PRACTICE GROWTH

For private optometry practice owners looking to break free from the limitations of vision plans and grow revenue, this episode features Dr. Kyle Ross of North Shore Eye Health and Wellness, who shares strategies for opting out of them and cultivating a thriving practice.

MOTIVATING YOUR EYECARE TEAM: UNLEASHING PEAK POTENTIAL

For an eyecare practice to grow, it’s essential to continuously find ways to motivate your team to foster that growth. Business partners Dr. Christine Hayes and Dr. Kimberly Brown at Wildwood Vision Specialists in Wildwood, MO share their methods for successfully motivating their team.

MASTERING THE SELECTION AND INTEGRATION OF AN ASSOCIATE OPTOMETRIST

Acquiring the right Associate Optometrist for your practice, one who will successfully integrate long-term, is not easy, yet Dr. Nathan Heilman, Practice Owner in Northfield, Minnesota has cracked the code to success. Listen in as he shares his step-by-step journey to long-term success with an Associate.

OPTIMIZING STAFFING SOLUTIONS | HARNESSING THE POWER OF VIRTUAL ASSISTANTS IN AN EYECARE PRACTICE

Learn how Dr. Michael Feeser and practice manager Angela Feeser of Feeser Eye Care in Odessa, TX tackled staffing challenges by hiring virtual assistants for their independent optometry practice. Discover the challenges, benefits, and insights gained.

IMPLEMENTING BENCHMARKING ACROSS AN EYECARE PRACTICE TEAM

Guests Dr. Joshua Woodland and Dr. Corey Kelly, optometrists and business partners at the Woodland Eye Clinics in Iowa discuss how essential benchmarking has become in their eyecare practice and how they effectively developed a system across their three locations.

WHAT YOU SHOULD KNOW ABOUT MOVING AN EYECARE PRACTICE

Moving an eyecare practice is a significant decision. It involves several factors that need to be considered to ensure a smooth transition. As a practice owner, it’s essential to carefully plan, communicate the move to your patients, and make necessary arrangements to avoid any disruptions to your services. In this podcast, we talk to Dr….

FROM ROOKIE STRAIGHT TO OPTOMETRIST/OWNER: A JOURNEY OF TRANSFORMATION

Dr. Reed Jarvis, Optometrist/Owner of Jarvis Vision Center of Murray, KY, talks about his incredible practice owner journey after taking advantage of an unexpected opportunity to become a practice owner fresh out of optometry school. Years later, Dr. Jarvis shares the lessons learned along the way to becoming the owner of a high-performing eyecare practice….

EVERYTHING YOU WANT TO KNOW ABOUT EXIT PLANNING AS AN OPTOMETRIST/PRACTICE OWNER

Married couple and former Optometry Practice Owners in Jacksboro, Tennessee, Dr. Andy Howard and Dr. Liz Howard, talk through what their exit journey experience has been like and share what they did to create what they feel is the smoothest transition possible for themselves into retirement.

CREATING A POSITIVE WORKPLACE CULTURE FROM THE TOP DOWN

Looking for creative ideas on how to foster a positive work culture in an optometry practice? This special edition episode builds upon episode 6 and the topic of creating a positive practice culture. In episode 7, we expand on that conversation to include some different ideas for practices. The best part is, these ideas could…

CREATING A POSITIVE WORKPLACE CULTURE IN AN OPTOMETRY PRACTICE

Clinic Operations Manager Brittany Codrington and Optical Manager Jason Barret, both from Eyes on Sheppard in North York, Ontario discuss the path they took to create a positive work culture at their practice in collaboration with OD/Owner Dr. Kerry Salsberg, along with the key ingredients involved in making that happen.

GROWING YOUR OPTOMETRY PRACTICE | IDEAS THAT WORK

This married optometrist/owner couple, Dr. Kim Skyles and Dr. Jeff Binstock of Redmond Eye Clinic in Redmond, Washington have been on a wild ride during the development of their optometry practice. Although young, this couple has learned quite a bit along their practice journey which they share in a very open and honest manner. They…

A CREATIVE USE FOR VIRTUAL EYE EXAM TECHNOLOGY

Doctor of Optometry, Dr. Pamela Brown of Chili Vision Group in Rochester, NY speaks with Leslie Parmerter of Cleinman Performance Partners on the subject of adopting DigitalOptometrics technology to conduct virtual eye exams at her practice. Dr. Brown talks in detail about what the entire process was like, including her unique ways of utilizing this…

THE SECRET TO GETTING THROUGH DIFFICULT BUSINESS CHALLENGES

Dr. Anthony Smith, Optometrist and Owner of Jonesville Eye Care in Jonesville, MI speaks candidly about how he was able to rebuild his practice after losing it to a devastating fire in 2018. Listen in as Dr. Smith shares his incredible journey since that blaze.

WHAT IT MEANS TO ADD NEUROLENS TO AN OPTOMETRY PRACTICE

Dr. Pamela Brown of Chili Vision Group in Rochester, NY joins host Leslie Parmerter to discuss her experiences with adding Neurolens to Chili Vision Group. Listen in to hear real and amazing accounts of patients who gained access to Neurolens specialized prism lenses through Dr. Brown’s practice and what those outcomes were.

A BIGGER OPTOMETRIC PRACTICE SPACE MEANS GROWTH OPPORTUNITIES!