Unlocking Your Own Vault
In our vision plan/managed care world, with increasing write-offs compounding the challenge of increasing costs, managing cash flow is ever more critical. Recently, I’ve had several clients lament about increasing Accounts Receivable and, as a result, declining “Collections.” During these discussions, I outline the “MIS” of collections…namely Management, Incentives and Systems. First, from a management […]
Optometry Provides No Value!!
Optometry delivers nothing of value. Yep. nothing. Nada! According to a couple of commercials being run by “Optometry’s Friend,” the only thing that a consumer values is a discount. The lowest price. Affordability. Money Savings. Indeed, it seems that the magic number is “$200 per year.” Take a look: Brand Destroyer A Brand Destroyer B […]