Visual Merchandising Tactics, Level 1 – March 9-11

Facilitator: Travis Reed, MBA St. Louis: March 9-11 & May 18-20 This easy-to-understand course covers all aspects of visual displays and merchandising including color theory, industry terminology, and basic design and retail principles. Discover the best practices of a visual merchandiser, how to plan and budget for upcoming projects and how to create an eyewear boutique that will […]

A Lifetime of Failure

I recently had the opportunity to help Dr. Bill Lusk, an optometrist from Oneonta, NY, celebrate his “semi” retirement. At the young age of 83, Bill has temporarily hung up his phoropter. I say temporarily because he’s already making plans to provide locum tenens support upon his return from his winter home in Florida. Wow!

Happy Holidays!

https://youtu.be/w8gOvAvls5Y Cleinman Performance Partners wishes to extend to you our warmest wishes this holiday season.  Thank you for growing with us, and here is to your continued health, happiness, and success in the coming New Year!

Invest in Your Team

Spend time and money on continuous staff training. This will set you apart and pay dividends in terms of staff performance. Managing a good team is like raising children – listen, but be prepared to say no and lead when you need to.     Steps: Create training program for staff; include in-service as well […]

The Big Get Bigger!

As anticipated, Luxottica is going to merge with Essilor.  While so positioned, in fact, Essilor is acquiring Luxottica in a stock swap worth ±$24bb to Luxottica shareholders.  The resultant company (we’ll call them “EssiLux”) will be the dominant player worldwide in both the lens, frame, retail and online eyewear business.  This announcement is big news […]

Throw away those Progressives?

Swiss drug maker Novartis AG (owner of Alcon), whose $60bb in annual revenue makes them the largest drug company in the world, said on December 20th that it had reached a definitive agreement to acquire Fort Worth, Texas-based Encore Vision.  Encore Vision has been focused on developing a treatment for presbyopia.  That’s right, a medical […]

How Safe Is Your Business?

“Concentration of Risk” is a banking term which designates the overall spread of a bank’s outstanding accounts over the number or variety of debtors to whom the bank has lent money.  If the bank has $100mm in outstanding loans and a loan is for $1mm, then the risk concentration is 1%.  This example indicates a relatively low […]

A Different Kind of Thanksgiving Message

As I travel around the country speaking to private-practice optometrists and their teams, I often discuss branding, markets, and market share.  Ours is a dynamic world, with killer competition coming from multiple fronts.  Competition for the private ECP is increasing.  They must deal with messaging from big box retailers, vision plans, private equity consolidators and […]

The Meaning of “Discount”

Discount.  According to Webster’s the word has many meanings.  But generally, when we think of the word as it relates to our industry, it’s “to offer for sale at a reduced price.”   In both the retail and the b2b world, a discount generally is provided in exchange for something of value to the provider.  For […]