Insights on the Business of Optometry

One simple change can multiply the return on your investment in your business. In this week’s video, Al reveals where you should start.

Economic forces are inescapable — but we can use the lessons of the past to guide our decisions now. In this week’s video, Al unlocks one secret from the Oklahoma Dust Bowl that will help you plan your future.

We talk a lot about how to grow your business — but it can’t grow until you do. Now is the time to ask yourself pointed questions. In this week’s video, see what questions Al says you should be pondering.

Clever underdogs always find success if they stay nimble. Channeling this mindset is the key to thriving in uncertain times like these. In this week’s video, Al reveals how to get ready for the next big opportunity.

Understanding the difference between two common words is the key to opening the door to where you want it to go in 2022. In this week’s video, Al tells us what those two words are, what they mean — and why they matter.

Not all uses of time are equal and it’s a challenge to wrangle your minutes effectively. To reap rewards, Al suggests to do this one thing.

Two of the big rocks Al explained last week are increasing revenue and growing your number of exams. See what Al says makes it that simple.

Find your big rocks to increase your revenue and overall happiness. What the heck are big rocks? Al explains why they are the key to success in this week’s video.

Thanks to everyone who attended our Network meeting last week in Dallas. After 18 months, it was nice to meet, laugh, learn and talk face-to-face. Stay tuned for 2022 meeting details!

The snap in the air means it’s time to plan for 2022. But before you can figure out the next 365 days, see the one question Al says you need to ask yourself.